Wednesday, 8 September 2010
A product, service or program to sell
There are a lot of ways to make money from a home business. Many of the entrepreneurs have first been working for an employer to obtain the necessary skills into a home based business. However there are also people that make an impulsive decision and start a home based business on advice by someone, were attracted to an advertisement or are pushed that way for their current financial situation. You can make money online but as said in my previous article you need to develop a plan or system to benefit from an online business.
If you are starting an online business then you have many opportunities. Although don’t think yourself rich. It may be possible that your business is lifting off immediately but in most cases it needs hard work. I started out online by filling out surveys, reading emails and clicking on advertisements. This was not paying a lot. You need hundreds of sites to earn a couple of hundred pounds. You start earning if you refer other people to do the same as you do. At that time I was introduced to network marketing and learnt a system.
If you want to benefit online you’ll have to learn a system and afterwards implement a system that will work for you. If you start an online business in network marketing then you have to build up trust. The only way you can gain trust on the internet is to advertise yourself and stand firmly behind the product that you want to market.
Although we recognize the fact that some people starting in network marketing didn’t receive any support, I certainly would like to succeed in this business and if I don’t get the information I want then I ask for it.
If you join a network program, and you don’t ask a thing or don’t introduce yourself to a sponsor then there is no willpower to succeed in this business. A network marketing system is designed to work for you as well as for your sponsor. If you have a good upline than they are very willing to introduce you to possibilities to get you going. Your upline is benefitting from the work you put in.
When you have established a network then you can also think of selling affiliate programs or affiliate advertising (on your website). These affiliate programs will pay you a commission on click throughs and/or sales generated from your site. Think about Yahoo, Google, Clickbank or Amazon.
Once you are convinced that you have mastered the right opportunity, then it is time to do business.
It is from significant importance not only to choose a product or service to sell but also to target your market. Who are your customers?
For a business that is service oriented a industry market is clear. A plumber will most probably target private home owners than people who rent or in the other case deliver its services to a council or building society.
For an online business it is extremely important who your customers are and whom to target.
Keep this in mind when you are stepping into the online businesses. There are programs out there that promise you the world. If you don't feel good about the product or services than stay away from it rather then trying things out and see what is going to happen.
Every business will try to find or create other products in time to target other prospects. Profits of your business always need to increase.
Starting out online doesn't mean you have to sign-up for every program that is out there. If you follow this strategy you'll end up broke or you fail to establish your company in about two years.
Lots of people make the mistake to sell more programs at one time because they feel one program isn't earning them enough. If you have a good product then the revenue will come and after that it is time to expand your product line with another.
After you have figured out what your target market is you need to figure out why would this product be valuable for my target prospects.
You definitely can't say: my product is so good that everyone wants to have it because it isn't working. A DIYer will not buy a hammer if he needs to drill a hole. A person will not buy a car because he just has money to spent.
If you have the perfect drill and a DIYer needs to drill a hole then you are able to sell him your product. If a person is looking to buy a car because he needs it to commute then you can sell a car.
So it is wise to understand what the reasons are for your prospects to buy your products and to implement a strategy to sell your product.